Wednesday, April 25, 2018

THE PRINCIPLE OF ASSOCIATION – Lesson From Thermocool


There is a success law that dictates that you will soon or later be like the kind of people you find yourself attracted to. If you are attracted to great people and go ahead to associate with them consistently, you will surely become great too. And the opposite is also true.

Last evening, I was so blessed to receive feedback about my latest book #InspiredByBitature from a great entrepreneur who is impacting the Ugandan economy and population – a man that I am so proud to associate with. Karim Lalani is a Director at #Thermocool, a company that provides air conditioning, ventilation and electrical services, based in Industrial Area, Plot 15/17 (2nd Street). Below is what he wrote:

“Hello Robert! I am reading your newest publication #InspiredByBitature. I have written this message to tell you that the book well written and very practical for the country. This book will become a must-read for all our employees as well as a crew of industrial trainees in sales and marketing that we are currently recruiting. Anyone with fire in their belly for success will find your book the ‘how-to’ bible. One more thought... this book should be required reading material for all high school students before they graduate. Not one of my 70 employees will be eligible for a pay raise if they have not read your book.”

That last sentence made my day; I had to ask him to share this feedback on this public platform. In fact when I visited his company’s Facebook page, I found the cover of the book shared with this caption: “Want to work for us? Read it before your interview.” Friends, we are not talking about an ordinary person out there. We are talking about an entrepreneur who is managing 70 employees; a man who has spent the better part of his 40 years consuming everything he landed on in the area of human development. He is Tanzanian by birth, but he lived most of his life in Canada. He is now in Uganda because he is proud of his African routes and wants to impact the continent as much as he can.

Kalim has met with and participated in seminars with the likes of Tony Robbins, Bob Proctor, Marian Williamson, Zig Ziglar and many more, and has taught personal financial planning to change the mindset of the working class in various parts of the world, but remains a very humble man who never blows his own trumpet. Who am I not to be proud of being associated with such a great man?

This leads me to the conclusion of this message: Who are the people you find yourself spending time with? Which kind of people to you talk to most? Which people do you follow most on social media? Based on the Principle of Association that I introduced as I started this post, trust me, you are already becoming like those people. It’s only a matter of time. Since you are part of our global inspired family, make sure that those people are all success-minded, not dream-vampires who suck positive energy out of you.

Otherwise, don’t forget to visit #Thermocool to see what they do. And don’t forget to pass by WORLD OF INSPIRATION at LLOYDS MALL Entebbe Road, opposite Kamu Kamu Plaza and get yourself a copy of #InspiredByBitature or any other great publication from our stock.

#Bake aka #MrInspiration
MD WORLD OF INSPIRATION
Author of #InspiredByBitature

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